Every mortgage lead
answered in 60 seconds

30–50% of your leads arrive after hours. They hit voicemail while the borrower moves to whoever answered first. That's money you already paid for — walking to a competitor.

$1,000 setup · $300/mo · live in 5 days · no contract
✓ Zillow✓ LendingTree✓ Your form✓ TCPA compliant✓ Cancel anytime
21×
more likely to qualify when contacted in 5 min vs 30 (MIT/InsideSales)
391%
contact-rate lift from calling within 1 minute (Velocify/ICE)
30–50%
of mortgage leads arrive after business hours
Do the math

What are you losing right now?

Drag the slider. This is the leak you're already paying for.

Leads you get per month30
Arrive after hours (~40%)12
Recover just 2 of them / month (avg $4,000 commission)$8,000
That's back in your pocket yearly$96,000
Mack Automation cost$300/mo
The 2 a.m. problem

Same lead. Two different outcomes.

❌ Without Mack

2:14 AM — "Rates on a $480k purchase?" submits on Zillow
2:20 AM — hits your voicemail
9:12 AM — you call back. Already working with another LO
Result — $4,000+ commission gone

✓ With Mack

2:14 AM — lead submits on Zillow
2:14:45 — auto-SMS + email: "What's your timeline?"
2:17 AM — borrower replies, qualified, routed to your LO
Result — a warm conversation on your calendar at 9am
The fix

A 24/7 lead-responder that never sleeps.

An AI responder, trained on your brokerage, that answers every lead the moment it lands — and turns it into a qualified, routed conversation.

Answers in 60 seconds

SMS and email fired the instant a lead submits — 24/7/365. The 2am Zillow lead gets a reply at 2:00:45.

🎯

Qualifies and routes

One qualifying question, then routed to the right loan officer by loan type and state. Hot leads get instant attention; the rest get nurtured.

🛡️

TCPA compliance handled

1:1 consent, 10DLC registration, quiet hours, opt-out honoring, and a 4-year audit trail — so speed never turns into a $1,500-per-text fine.

The actual message

This is what your lead receives.

Not a template you hope sounds human. This is the conversation, live, at 2am.

2:14 AM — borrower submits "rates on a $480k purchase" on Zillow
Mack Automation · 2:14:45Hi Alex — thanks for the inquiry! Quick one: are you buying this month, the next 3 months, or just exploring rates?
Alex · 2:16 AMBuying within 3 months, $480k in Tampa
Mack Automation · 2:16:40Got it — routing you to Sam, our Tampa purchase specialist. He'll have pre-approval options ready when you connect. What time tomorrow works?
✓ Qualified + routed to your LO — you walk in to a warm conversation, not a cold dial
How it works

Three steps. Five days.

01

We talk for 20 minutes. Your lead sources, your loan officers, your states, your NMLS. I learn your operation.

02

I build and train. Your responder, wired to Zillow/LendingTree/your form, routing to your LOs, compliance baked in. Tested on your real scenarios.

03

It goes live. Day 5, it's answering. You watch the after-hours leads stop leaking and start funding.

Questions brokers ask

Straight answers.

Will this replace my loan officers?

No. It hands them warm, pre-qualified conversations instead of cold voicemails. Your LOs still do the rates, disclosures, and closing — the AI just protects the first five minutes.

Is it TCPA compliant?

Yes — 1:1 consent capture, 10DLC registration, time-zone quiet hours, opt-out honoring, and a 4-year audit trail. The compliance is baked into the system, not an afterthought.

How is this different from my CRM?

Your CRM waits for you to log in and follow up. This answers for you, in 60 seconds, while you're asleep. It's not a tool you check — it's a hire that works.

Do I have to rip out my current stack?

No. It sits alongside Zillow, LendingTree, and your existing form. No migration, no disruption. Live in 5 days.

What if it doesn't work for me?

Cancel anytime. No contract. If it's not recovering leads by month two, you walk — but one recovered loan already paid for it.

Pricing

One recovered loan pays for it.

Setup
$1,000
One-time. Build, train, wire your lead sources. Live in 5 days.
Pay $1,000 →

Every missed lead is a funded loan that went to someone else.

Get a free lead-response audit — I mystery-shop your intake and show you exactly what's slipping through, and what it costs. No pitch. The gap sells itself.

card accepted · live in 5 days · cancel anytime